We Believe Every Wine Has a Story
Vinote was born from a simple frustration: forgetting amazing wines and never being able to find them again. We're here to change that.
Our Story
It started with a dinner party. Sarah and James had discovered this incredible bottle of wine at a small restaurant in Tuscany during their honeymoon. They loved it so much they tried to remember the name, the vineyard, even took a blurry photo of the label.
Six months later, they found themselves wandering the wine aisles, trying to recreate that perfect evening. "Was it Chianti? Brunello? What was that winery called again?" Sound familiar?
That frustration led to Vinote. We realized that wine isn't just about taste—it's about moments, memories, and stories. The bottle you shared celebrating your promotion. The discovery you made at that hole-in-the-wall bistro. The wine that perfectly paired with your grandmother's recipe.
We built Vinote to be your personal wine memory book, a place where every bottle has context, every taste has a story, and nothing good gets forgotten.
What We Believe
Our values guide everything we do, from product decisions to how we interact with our community.
Wine Is Personal
Every wine journey is unique. We celebrate personal taste over expert opinions and believe your preferences matter most.
Memories Matter
The best wines are tied to moments and people. We help you capture not just what you drank, but why it mattered.
Simplicity First
Wine is complicated enough. We keep our tools simple, intuitive, and focused on what actually helps you enjoy wine more.
Technology Serves
AI and smart features should enhance your wine experience, not overwhelm it. We use technology to help, not to show off.
Community Minded
Wine is better when shared. We build features that help you connect with friends and discover through community.
Inclusive by Design
Wine culture can feel exclusive. We welcome everyone, from curious beginners to seasoned enthusiasts.
Our Mission
"To help every wine lover capture, remember, and rediscover the wines that bring them joy."
We're building more than an app—we're creating a space where your wine memories live, grow, and help you discover your next favorite bottle. Every feature we add, every decision we make, serves this simple goal: making your wine journey more memorable and enjoyable.
Meet the Team
We're a small team of wine lovers, tech enthusiasts, and memory keepers based in London.
Sarah Chen
Co-Founder & CEO
Former sommelier turned product designer. Sarah brings 8 years of wine industry experience and a passion for making wine accessible to everyone.
James Rodriguez
Co-Founder & CTO
Software engineer with a love for both wine and building thoughtful technology. James handles our AI features and data architecture.
Alex Thompson
Head of Product
Former UX researcher who believes the best products solve real problems simply. Alex ensures every feature makes wine more enjoyable.
Join Our Wine Community
Become part of a community that believes every wine has a story worth remembering.
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